Welcome to Sweet Success, where we combine passion, tradition, and expertise to create exceptional ready to decorate cake bases, cake mixes, and icings for professionals and enthusiasts alike. With decades of experience, we pride ourselves on delivering high-quality products to help take the stress out of creating fabulous decorated cakes. Let us help bring your delicious creations to life!
Sweet Success is a family business, started in 1993 by Paul and Cathy Brown. In 2005 daughter Rebecca joined the team. She now runs the business with her husband, Mike. With over 100 years of baking and cake decorating experience between us, we specialise in ready to decorate rich fruit cake bases, sponge cake bases and sugar icings for the cake decoration and sugarcraft market.
Based in Nottingham, we send our products all over the UK, and also welcome visitors to our dedicated sugarcraft shop here at the bakery. Though we no longer make decorated cakes ourselves, we aim to provide eveything you would need to decorate your own, along with friendly expert advice.
Our deliciously moist rich fruit cake recipe has been in the family for generations, and enjoyed by thousands of people all over Britain. We use the finest ingredients from around the world, and take pride in baking the consistently good cakes that your decorating skills deserve. Now also baking 10 flavours of sponge cakes, cupcakes and vegan options too, we have something to suit all tastes.
Customers nationwide now rely on our ready made cakes and icings, whether decorating cakes as a hobby or a business. Most get into cake decoration as a hobby and enjoy the 'decorating' part far more than the baking - once they've found us, they can enjoy decorating even more cakes as they save so much time and effort usually spent baking the cakes themselves!